Over 600 customers worldwide use Affinium to help increase revenues and improve the efficiency and measurability of their marketing operations. Below are just a few highlights from our customer case studies.
To view our case study library, click here.
To see a partial customer list, click here.
Click on the column title to sort by either Customer or Industry.
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Telco |
Accenture and Unica help AIS boost response rates and customer loyalty. |
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Banking |
Affinium Campaign and Affinium Model help AmBank strengthen customer relationships and increase product ownership and usage. |
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Insurance |
Affinium Model helps Amica Life target top prospects to achieve record number of inquiries, increase marketing productivity, reduce marketing costs by 25% in the first year, and increase revenues. |
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High Tech and B2B |
Affinium Campaign and Affinium Model help reduce marketing costs, increase revenue and streamline business processes for a world-leading provider of managed services. |
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High Tech and B2B |
Affinium Campaign enables Arval to accelerate campaign execution, enabling stronger long-term customer relationships and enhanced sales support. |
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Banking |
Read how Affinium Campaign helped BC Card enhance their overall marketing efficiency, significantly reduce campaign design time, and increase their monthly campaign volume by 150%. |
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Retail |
Affinium Campaign helps Best Buy build a loyal customer base, increase productivity and improve response rates. |
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Banking |
With Affinium Campaign, BMO Bank of Montreal reduced time to market by 125%, lowered customer attrition, and more. |
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High Tech and B2B |
Affinium NetInsight helps Citrix® optimize marketing investments and cut conversion costs by nearly 80% |
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Retail |
DigitalAdvisor uses Affinium NetInsight to improve their understanding of how visitors who are looking for plasma tv and lcd tv reviews and ratings use the site in order to improve their TV buying experience. |
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Investment/Brokerage |
Affinium helps E*TRADE FINANCIAL coordinate cross-channel customer communications |
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Banking |
Affinium Campaign supports Marks & Spencer Money Customer Intelligence Framework by providing more dynamic, targeted marketing communications across all channels |
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Investment/Brokerage |
Affinium NetInsight provides Old Mutual with unmatched, easy-to-use web analytic capabilities for enhanced prospect and customer insights. |
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Publishing and Media |
Affinium Campaign helps Reader's Digest cut marketing costs 35 percent |
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Banking |
Unica's Affinium Campaign helps Scotiabank implement a campaign in 40% less time, increase response rates, and reduce mailing costs by C$3.5MM. |
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Telco |
With Affinium, VTR GlobalCom delivers real-time offers that boost response rates, reduce churn and increase ROI. |
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